Sinclair Technologies is revving up for an eventful and busy 2018. But first, the team had to review what went well and areas of improvement at this year’s internal sales conference. A variety of topics were discussed at the sales conference and as a team, a plan was built for a bigger and brighter 2018. The Sinclair product marketing team revealed the upcoming product road map which was filled with many new and exciting products to be launched over the next few years. The three day internal sales conference featured updates from engineering, product marketing, quality, marketing communications, and more. The excitement is building and the Sinclair team is working hard to make 2018 the best year yet!
In celebration of Breast Cancer Awareness Month, Norsat and Sinclair joined organizations across the nation for the Dress for the Cause fundraiser. Dress for the Cause and the Breast Cancer Society of Canada raise money for the research into the detection, prevention, treatment and cure of breast cancer. To date, the Dress for a cause event in Canada has successfully raised over $7 million for Canadian breast cancer research.
To collect donations, Norsat hosted a delicious pancake breakfast complete with eggs, sausage, fresh fruit, and juice. Norsat’s CEO graciously offered to match all employee contributions.
Norsat’s Sinclair division in Aurora posted ribbons on their office walls, dressed up in their bra stickers and did a parade through the office and warehouse to gather donations, and promote awareness of this worthy cause.
Norsat’s two divisions, along with the corporate match from the Norsat Foundation raised $3,380.
Military communications has always been a key market for Norsat. Whether it is supplying reliable ground satellite terminals or providing customized SWaP satellite component designs, Norsat and military communications seem to work hand-in-hand. From October 23-25, 2017, Norsat exhibited at the MILCOM 2017 show in Baltimore, Maryland.
The three day conference and exhibition was themed “Military Communications and Innovation: Priorities for the Modern Warfight”.
Located in booth #1026, Norsat featured its GLOBETrekker 2.0 ground satellite terminal. This terminal is the world’s most intelligent fly-away satellite terminal and includes the easy-to-use LinkControl software for automatic satellite acquisition. Its compact and lightweight design makes it simple to maneuver and transport. Built to military specifications, the GLOBETrekker 2.0 is the tool operators rely on for mission critical communications anywhere on the planet.
As well, the new Ka-band satellite components were on display at Norsat’s booth. The 50 watt Ka ATOM block upconverter (BUC) and the 4-and 5-band low noise block downconverters (LNBs) offer a complete package for Ka-band. These innovative products are compact and offer excellent reliability to any system. For more information about Norsat’s Ka-band offering, please visit www.norsat.com/ka-band.
Norsat products and case studies were featured in the October issue of Satellite Market Briefs which was distributed at MILCOM. The Market Brief report highlighted trends in the growing ground satellite terminal market and the increasing demand of custom products. To read the Market Brief, please click here.
Overall, the show was a hit! Lots of badges were scanned and visitors were interested in the overall product offering that Norsat could provide. MILCOM was a great event and we hope to showcase our new products at next year’s show!
The sun was shining and it was a great day at the Union Gospel Mission Annual Summer BBQ, Saturday, July 15th at Oppenheimer Park in Vancouver’s Downtown Eastside. Norsat was once again proud to be a corporate sponsor of this annual event that fed more than 5,000 meals to the downtown eastside residents who are homeless, at risk of homelessness, as well as low income families.
Attendees feasted on a sizzling summer BBQ including burgers, smokies, coleslaw, macaroni salad, a pop and even a cool treat at the end! Residents could also participate in face painting, bouncy castles and mini-carnival games, providing hours of entertainment and a much-needed moment of rest and relaxation for some who don’t get to celebrate the fun of summer.
Studies show the child poverty rate in the Downtown Eastside is a staggering 64%. Norsat was happy that they could join title sponsor Roger’s Sugar Vancouver to help host the biggest UGM event of the year. Thank you to the Norsat team and the other corporate sponsors that volunteered throughout the day to help prepare and serve meals.
Annette Colligan, Norsat’s Marketing Communications Manager and Chair of the Norsat Foundation, was interviewed by the Vancouver Sun. See the video here.
It’s clear that Sinclair Technologies have been keeping themselves busy attending trade show after trade show…after trade show. Last week, Sinclair participated at the Talley Atlanta Open House and this week they had a technical seminar at the Talley – Phoenix location! Talley is a fantastic partner of Sinclair’s and it was great to be able to participate in these awesome events.
The Talley Atlanta Open House was filled with different vendors from all over the communications industry. The tented outdoor event included 24 key industry exhibitors, three industry-leading presentations, food, drinks, music, and hourly raffle prizes. More than 100 people attended the show which was a great turnout for the first Open House at the Atlanta location. The agenda included a welcome speed from Mark Talley, the President of Talley and Jill Sweeney, VP of LMR sales. Cyndi, Sinclair’s Western Sales Manager, exhibited at the show showcasing the latest in antenna and RF filter technology. It was a well-organized and interactive networking event!
The Sinclair Technologies & Times Microwave Technical Seminar was held on May 24, 2017. The free technical seminar was hosted at the Talley Phoenix office in their training room and ran from 8:30AM to 3:00PM. Sinclair’s Technical Sales Engineer, Jim Reville, put on an informative presentation on antenna basics, antenna types, new products, system design methodology and custom engineered systems. This seminar was shared with Times Microwave Systems who focused on cable basics, connectors, and testing products. Together, these top industry manufacturers put on an effective presentation with valuable information to a select group of industry professionals. Jim and Cyndi received all positive reviews from the seminar and are excited to see the material put to use. Thank you for attending the technical seminar!
Overall, the month of May consisted of a lot of travelling and networking for Sinclair. Our USA team has been busy this month with UTC, Talley Atlanta Open House and a Talley technical seminar. We do truly value our distributors and partners and we like to show our support to them whenever we can. So thanks to Talley for putting on two great events – we can’t wait to do them again next year!
Hong Kong is the epicenter of thriving new technology and innovation. It was a great location for Critical Communications World (CCW) and attracted attendees from all over the world. With the Asian market quickly developing, there is a plethora of opportunity ranging from analogue system upgrades and advancing TETRA networks. CCW, now in its 19th year, lined up amazing speakers from Thales, Sepura, and Motorola which all presented on vital topics for the critical communications market. With over 175+ exhibitors, Sinclair Technologies exhibited at CCW with their Hong Kong partner, Telegence (Asia). Other partners that attended the show were Motorola Solutions, BXT Technologies, Suneast, and Systemcom.
With pre-conference masterclasses and workshop in the afternoon, Day One of the exhibition started in the evening on Tuesday, May 16th. Visitors who stopped by Sinclair’s booth expressed interest in the broadband transportation antennas that were on display, including the ST221R (Excaliber) series, SM202 series, ST421R series, and the SM701 antenna. Customers pointed out the unique feature of the SM701 which allowed for excellent performance with or without a ground plane, making it a truly universal solution. Most visitors were already aware of the Sinclair brand and customers complimented Sinclair on its continued reputation for high quality products. Pictured on the left is Sinclair Technologies’ Asia Sales Director, Cedar Hu, with Norsat International’s CEO, Aimee Chan. With only a 4 hour exhibition, Day One was a teaser for what was to come the following day.
Bright and early, Day Two commenced at 8:30AM and ran until 6PM that evening. There was a busy two hour traffic peak just before lunch where almost all booths were busy receiving visitors. Cedar was also very busy educating customers on Sinclair’s capabilities to customize antennas and RF filter solutions. He emphasized that Sinclair had over 60 years of experience in the field and could customize solutions to fit unique needs. Sinclair’s Hong Kong partner, Terrence from Telegence (Asia), was also onsite at Sinclair’s booth. Customers were asking and looking for local support and were thrilled to hear that Sinclair partners with Telegence (Asia) which are located in Hong Kong. A big thank you to Terrence who helped Cedar at the Sinclair Technologies booth during the show days. It was great to have you there!
Day Three was the last day of CCW and the show began wrapping up with closing ceremonies and final keynote speeches. Many new and existing customers came by the booth which made it a great show overall. Thank you to the Hong Kong Police, ICAC, Motorola Solutions, MTR Corporation Limited, PCCW, Polícia Judiciária (Macau Police), Systemcom, Hytera, Sepura, and Suneast for stopping by Sinclair’s booth. We hope to connect with you soon!
CCW is a great show to attend as it always brings the best in technology. From new apps, encryption and wearables, TETRA and LTE solutions and control room technologies, there is a never-ending buzz at CCW. It was a fantastic show with three days of networking, masterclasses, interactive demo tours and round table sessions. CCW is the fourth trade show Sinclair has exhibited in this year and there are lots more to come. The booth is packed and ready to go to the next show. Click here to see where Sinclair will be exhibiting in next.
The 2018 CCW show will be held in Berlin, Germany. Until next time!
How much fun would it be to go on a bike ride with 29 of your closest friends and colleagues? Well the Sinclair Technologies staff can tell you – It’s a heart-pumping, cheer-thumping, crazy big, fun ride!
On Friday, May 12th, 29 Sinclair Technologies employees (a division of Norsat) participated in the Heart & Stroke Foundation’s Big Bike event in Aurora, Ontario.
What is Big Bike?
For 20 minutes, 29 riders power one Big Bike. On event day, you pedal through your community and celebrate your accomplishments. While you pedal, you literally stop traffic to support critical heart disease and stroke research. Participants included: Patty, Daniela, Aldo, Kayla, LOM, Corneliu, Stella, Noy, Ken, Ali, TJ, Liz, Franca, Petra, Thavone, Rag, Lilian, Rene, Ernie, Marselina, Boris, Crystal, Jennifer, Farid, Diego, Amy, Anthony, John, James
Fundraising is a key component of the event and the Sinclair staff collected $2,703 in donations. Along with Norsat’s corporate match the team raised $3,703! Congratulations to the Sinclair employees on a job well done. Money raised goes to critical life-saving heart disease and stroke research in hospitals and universities across Canada.
Amy Gesualdo, Sinclair’s event coordinator commented. “It was an incredible day of fun and great team bonding. Events like this are wonderful, it really got everyone to come together and work towards a great cause.”
Lights, cameras, action! The NAB Show is one of the biggest shows in Las Vegas bringing in over 103,000 people from 166 countries to the Las Vegas Convention Center. Its focus on media, entertainment, and technology is a sensation for all five senses and is redesigning the way people experience media. The NAB show breaks traditional broadcasting conventions and embraces new ways to deliver content. With a broad variety of products on display ranging from cameras, softwares, cloud apps, and drones, there was always excitement in the air. It was especially great to see Facebook, Google, and Amazon getting into the mix too. Norsat International was proud to be a part of this innovative event showcasing our newest microwave technology, the 4- and 5-band LNBs.
Brian, Annette, Laura, and Marcos represented Norsat’s sales and marketing team at the NAB show and they were definitely kept on their toes. They were visiting partner booths, engaging with new and existing customers, meeting media partners, and promoting the new ATOM 50W Ka BUC and LNBs that were recently launched last month. It was amazing to see all the support from our partners as they displayed and integrated Norsat’s products within their demos and booths. Thank you to Viking Satcom who displayed our C-band LNBs, DH Satellite who used Norsat LNBs on their antenna display, and to Superior Satellite who featured our LNBs on their 4.5m antenna and multi-channel feed (see photo gallery below). We met with a lot of partners at NAB and we hope to continue growing our relationship with them.
Visitors came from all over the world ranging from the USA, Europe, Asia and Latin America. It was particularly nice to meet in the middle and see broadcasting and media delivery industry professionals from Latin America. Laura, our sales representative for that region, collected many qualified leads and is looking forward to working on some potential new projects in Latin America. As well, with the recent change to the AMC-8 satellite, many radio stations are looking to upgrade their microwave products. It was apparent that there was a demand for C-band, Ku-band, and Ka-band products. Specifically, customers raved about Norsat’s C-band 3000 series LNBs and boasted that they were durable, high quality, and lasted for years. The C-band 3000 series LNBs were very popular at this show and within the broadcast market.
The showstopper of the event occurred on the third day of the show during NASA’s session, “Reaching for the Stars: Connecting to the Future with NASA and Hollywood”, where the first-ever live 4K video stream from space transpired. The live video involved NASA astronaut and International Space Station (ISS) commander Dr. Peggy Whitson and NASA astronaut Jack Fischer who conversed with Amazon Web Services Elemental CEO and Co-founder Sam Blackman. The three discussed the importance of videos in facilitating NASA missions and then the astronauts demonstrated experiments in a zero-gravity environment. It was a first for the world to see a live 4K video from space and provided an eye-opener for how fast technology is developing. We’re excited to see what happens at next year’s show!
There was never a dull moment at NAB. With Cirque du Soleil performers making an appearance in real at the entrance gate, as well as providing a Virtual Reality experience, the NAB show is where you come for the newest and coolest toys. NAB was a great opportunity to get updated with the latest technology in broadcast and to touch base with many of our partners who exhibited at the show. The NAB show was the epitome of high technology in the broadcast market and Norsat was thrilled to be a part of it all!
Check out some our photos from the show below:
Once a year, the Norsat sales and marketing team gather from all over the world to meet at the Richmond, BC head office to discuss the previous year’s sales goals and targets for the upcoming year. The two-day session included presentations from departments such as sales, product marketing, engineering, and R&D. The purpose of this conference was to align the sales and marketing goals with the overall corporate goals. It also gave employees who work remotely, face time with their colleagues. Awards were given out during the conference to Rich, who won Top Sales Person for 2016, and Laura, who won Top Over Quota Sales for 2016. Congratulations Rich and Laura!
To wrap up the conference, a team building activity called Egg Drop was played to help energize the sales team in a creative way. The purpose of the activity was to build a structure with limited supplies that would protect the raw egg from cracking when dropped from a distance of 4 feet, 6 feet, 8 feet, and 10 feet.
Teams were given limited supplies that consisted of one raw egg, one balloon, one pair of scissors, one meter of tape, one meter of string, 50 plastic straws, and 15 minutes to construct their structure. The teams worked through trial and error to see what would work best for this challenge. At the end of the 15 minutes, three very unique structures were built and the testing began!
Congratulations to Olivier, Laura, and Douglas who built the best egg-protecting structure! They were the first team to finish building their structure and their structure survived through multiple drops at 10 ft. Great teamwork!
In conclusion, the conference was a success as it aligned the sales and marketing teams with the goals moving forward for 2017.
Over 16 vendors attended TESSCO’s Wireless Open House event on Thursday February 16, 2017 in Baltimore, Maryland. Sinclair Technologies‘ Director of Sales & Marketing USA, Sal Farina, was at the event showcasing Sinclair’s top-of-the-line RF antennas and solutions. It was a great opportunity to meet the sales and product teams and to learn more about customer needs. Congratulations to TESSCO Technologies on the successful event!